Coaching Call Scheduled 2/11/09 @ 7pm Eastern

The January coaching has been scheduled for Wednesday, Feb 11th at 7pm Eastern.  Right now the topic is open. If you have an idea of topic you would like to see covered please post a comment.

Check the members area for details and be sure to send in your questions prior to the call.

Free Big Crumbs Report

Big Crumbs is one of the best kept secrets on the Internet. Now eBay sellers are discovering how Big Crumbs can put more money in their pocket and increase customer traffic to the store.

I’ve put togther a 15 Page report on how to use Big Crumbs to help your eBay business.

The best part about the report? It’s totally free!

You can download this free report immediately, all you need is a valid email address.

Download my free Big Bash with Big Crumbs report here! Just fill out the form below and I’ll send a link to your email.  Enjoy!
Name:
Email:

A look into the Top Seller Coaching Members Area

A Look Inside the Members Area

I’ve had a ton of requests to know exactly what’s in the Members Area so I decided to create a quick video toshow you what’s currently in the members area. Remember, we add new content each month.

Top Seller Coaching Members Area Preview

Top Seller Coaching Members Area Preview

eBay Sell through rates decrease and listings increase

I recently read in one of the many newsletters that I subscribe to that eBay sell through rates have dropped due to the new fixed price listing specials and length. While the number do show a decline in sell through, you have to look at this realistically.

When eBay announced the addition of Fixed Price 30 day listings as well as the 35 cent listing fees, the total number of listings shot up. Everyone was taking advantage of it. So, yes, your sell through rate will more than likely descrease as the number of bad listings go up.

eBay probably more than cover their expenses on this marketing tactic as every seller switched to the FP30 format. Looking at the charts on MedVed you can see how the number of listings dramatically increased. The numbers of listings sold via BIN dropped because now most listings are selling through fixed price.

More Competition for Getting Noticed 

It stands to reason that the more listings, the more competition there will be to get noticed on eBay. You’ll definitely need to begin some off eBay Marketing as well as improving your listing titles and descriptions. I cover several off eBay marketing strategies in the Top Seller Coaching series that have helped my clients over the years. It’s interesting to see that many have been mostly unaffected by the increase in eBay listings. I have to assume that is due to the traffic they are receiving from outside of eBay.

Remember, eBay is more than just selling, it’s like any business. You must market yourself and your products if you wish to stay ahead of the competition and survive. You must set aside a marketing budget each year and that budget should be made up of pay per click ads and also include your time or your employees time for putting off eBay marketing in place. Many of those methods are free, but a person’s time still has a cost associated with it.

Good luck with your eBay selling.

Jeff

How to write a title for your eBay Listings

eBay Title Writing Tips

Trying to be help your buyers find your auctions can be a truly daunting task. Most people only search eBay by title, not by description, and that means that you only have those 55 characters of the title to cover all the possible search terms. That’s not easy. Here are a few pointers.

Don’t bother with eBay clichés: There are plenty of eBay auction titles that say things like “Super rare camera wow look low price”. Don’t waste the characters in your title, as no-one is going to search for them.

Think like a buyer: If you were looking for your item, then what exactly would you type into that box? If you think it’d help, try searching yourself to find someone else selling your item. What were the first things you thought of typing?

Think like other sellers: Keep an eye on which sellers are doing best with items like yours, and try to copy their title styles - if it works for them, it can work for you.

Be specific: You should be sure to write the item’s brand and specific model number in the title, as people will often search only for this information. Make sure that you also say exactly what the item is.

A Few Examples.

Here are a few examples of good titles. They’re real, and they’re on eBay right now, making their sellers money. So what makes them good?

“Dell Latitude Laptop Celeron Notebook PC Computer”

If you know about computers, you’ll know instantly what this auction is selling. It has manufacturer (Dell) and product line (Latitude), followed by a few technical specifications (Celeron is the processor speed). Notice also that the title includes the four words ‘laptop’, ‘notebook’, ‘PC’ and ‘computer’, as the seller wants people looking for any of those words to see his auction.

“OASIS Don’t Believe the Truth CD Album (New)”

This auction for a CD is well formatted: it gives the artist name in capital letters, followed by the album name. It then manages to include the two key words ‘CD’ and ‘album’, as well as the word ‘new’ - that means that anyone searching for ‘new oasis cd’, ‘oasis new album’ and so on will find this auction.

“1840 Penny Black stamp, certificate, four margins”

Here’s a slightly more obscure one, from the exciting world of stamp collecting. A penny black is one of the oldest and most famous stamps. It uses a few key words that collectors will consider important: ‘four margins’ indicates that the stamp has been cut out with some margins around it and so isn’t damaged, and ‘certificate’ tells you that the item has a certificate of authenticity - it’s a real penny black. Remember to use every bit of space to squeeze in as much important information as you can in the title.

So now that you’ve written a winning title, you need to start on a great description.

eBay Search Outage hurts sellers

According to the eBay discussion board, eBay’s own search engine suffered an outage. The outage lasted a little over an hour and limited shoppers from getting any results when searching. According to eBay’s policies, they will automatically credit any fees associated with affect listings when an outage over 1 hour occurs.

Unfortunately, this has happended before not too long ago. The last glitch affected the Title and Description search as well. So what’s a seller to do?

One suggestion I continually make to my clients is to market outside of eBay. You cannot rely on eBay alone to drive traffic to you stores and this glitch shows you exactly why sellers must be proactive.

Remember, using blogs, reviews, guides and other tools that are picked up by search engines will only help you drive more qualified traffic to your listings.

Jeff

The Secret is Out…Top Seller Coaching Lifetime Membership for the next 48 hours

You read it right and I must be crazy to do this. I’m opening up the TSC program for Lifetime access for the next 48 hours.  Now you can get instant access to not only the 7 Videos and 4 Amazing Bonuses, but you get Elite Membership Access and the monthly fees are waived. FOREVER.

Normally, Elite members MUST pay  each month for access to new content and hot bonuses, but, for the NEXT 48 HOURS ONLY, you can get lifetime access for low, one-time fee.

Learn to sell on eBay like a Top eBay seller. Elite Membership will show you the way.

Here’s the link that will be active for the next 48 hours only: http://www.topsellercoaching.com/special/

See you in the members area!

Auction Acrobat - eBay Automation at it’s best.

eBay LOOPHOLE can make you money!

I’m sure you have heard about the new eBay changes by now… many eBay sellers were left RED FACED after eBay enforced the ban on selling digital items.

Listen up!

The digital ban has opened up today’s most outrageous opportunity to PROFIT off of eBay.

Here’s how:

http://www.topsellercoaching.com/go/auctionacrobat

Let me ask you something…Have you ever purchased a physical infoproduct with good packaging that you would have never purchased had it been in digital form? I know I sure have.

It is “shocking” but I think we all will agree that people do judge a book by its cover and the same rules apply to physical DVD/CD’s.

Let’s face it, when digital items are neatly packaged into tangible CD/DVD form the value of these products increases by at least 200%. In addition to this, the customers are much happier with their purchase.

BOTTOMLINE – This make you MORE MONEY with LESS EFFORT.

Just Released: FINALLY… A brand new software breakthrough that will automate the entire process of creating, packaging, and shipping your CD/DVD’s on eBay to the extent that all you have to do is press the ‘relist’ button once a week.

Sounds easy right?

http://www.topsellercoaching.com/go/auctionacrobat

So you must be asking yourself…” How can I generate automated passive income streams with this software?”

There are many ways to achieve this goal but TWO methods seem to be very popular and are proven to work again and again!

1. Get products with resale rights and sell them on eBay with your name branding. Since Auction Acrobat Software automates the creation, packaging, and shipping of the CD/DVD’s, you can have unlimited product selling for profit or you may choose to sell them cheap and build a highly profitable buyer list which will make you consistent money on a long-term basis.

2. Sell high-priced CD/DVD’s and make a passive residual income by using the 280+ MILLION
buyers who are looking to buy products from eBay every single day.

FACT: Over 70,000 new buyers join eBay every day…!

http://www.topsellercoaching.com/go/auctionacrobat

It’s a BEAUTIFUL system…

You choose the system that suits you best and instantly AUTOMATE the entire delivery of your CD/DVD products to generate a new income stream…IT’S THAT EASY!

If you act now you can take advantage of a special promotional DISCOUNT… HURRY… price increases very soon!

Use Free Shipping and Save

eBay has been offering some nice incentives for sellers. First and foremost is the 30 Day/Good Til Cancelled Fixed Priced listings, also called FP30. You can now list an item in Fixed price format for as little as $.35!. Nice bargain.

Now, PowerSellers can offer Free Shipping on items and get double their PowerSeller fee discounts, Free Subtitles and a boost in search results.

If you have room in your margin to offer free shipping, it is well worth it. In Fact, use this little trick to help out even more:

• Use a Fixed Price listing format and get your Free Upgrades(Subtitle) by offering free shipping.
• If you have multiple items (Quantities) , create a listing for a quantity greater than 1. This will help keep up your visibility as items sells, you stay at the top of the results.
• Create a post on your blog about your new listing, or put a link into Twitter. Be sure to use the ?REFID=STORE at the end of you link.

Using the steps above will get you listed in the search engines quickly (For blog posts with good keywords and unique content) Double your final value fees as a PowerSeller and save 75% on Final Value Fees using the REFID=STORE link.

eBay to Launch Feedback Revision

It’s taken some time, but eBay is finally getting ready to launch a revision to their Feedback system. Unless you’ve been living under a rock, everyone is aware of how bad the new system has hurt sellers. At first neutral feedback counted against sellers, sending thousands of PowerSellers off of the grid.

At the same time time, eBay removed the ability for sellers to leave negative feedback for buyers, again, creating a huge issue.  eBay essentially penalized sellers and allowed buyers to do and say what they wanted about a buyer without any reprecussion.

Now, the new Feedback revision will allow buyers to change their Feedback Rating, comments and Detailed Seller Ratings(DSRs).  The seller gets to initiate the request for the revision and buyers have the option to accept or decline the request.

What’s this mean for you as a seller? Well, you will not only have the ability to do right by the customer, but you can also set the record straight. Provide exception customer service, get feedback as to why the bad rating was left and correct it.  Again, this is one of the situations where good sellers will get a huge benefit and the unsuccessful sellers will be penalized.

Here’s a link to the announcement: http://www2.ebay.com/aw/core/200810091617232.html

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